RICARDO MONTAÑO

CREATIVE DIRECTOR

DESIGNER

AUTHOR

As a Los Angeles-based fashion designer with over 15 years in the industry, my first-generation American background and immigrant parents' stories deeply influence my designs. My mother taught me to sew & design, instilling a family legacy of creativity. I see each garment as a canvas to tell stories,blending fit with the narrative of my heritage.

RICARDO MONTAÑO

Creative Director & Designer

Select Works

REAP WHAT YOU SEW  BOOK
CREATIVE DIRECTING
Editorial Styling
Photography

DESIGN WORK

When I'm not styling and creative directing, I provide creative consulting for fashion brands across the globe. My journey has inspired me to write my first book project, a coffee table book that describes my journey in fashion as well as some creative gems.

Latest Project

REAP WHAT YOU SEW BOOK

AVAILABLE NOW

PERSONAL BRAND

Established in 2007 by Ricardo Montano, Barely Broke was born out of a spirit of hustle and an ever-present drive to succeed. The brand is rooted in maintaining the relentless, hungry mindset of 'hustle like you're broke', even amidst success. At the same time, we are committed to engaging with significant cultural and political dialogues through our work. To us, 'Life's a hustle, dress accordingly' is more than a motto—it's a call to action, a lifestyle, a reflection of our belief that our attire should embody our ambition, our resilience, and our passionate engagement with the world around us.

CLIENT LIST

Kendrick Lamar

SchoolboyQ

ABSOUL

Nipsey Hussle

YG

Jeezy

Ciara

Grupo Frontera

Nicki Jamz

Yuna

Big Sean

Alina Baraz

James Reid

Lil Nas X

BIG PROJECTS

Creative Direction/Design
2014

1800 TEQUILA

Design/Creative 2023

TOP DAWG ENT

Design 2015

NIPSEY HUSSLE/MARATHON

Assistant Stylist,
2022

HAAGAAN DAAZ